Prerequisite
1. You have agreed to the Meta Custom Audience Terms.
2. You already have a Meta ad account connected to Attribuly.
Set up:
1. In Conversion Feed select destination "Meta Custom Audiences"
2. Select a segment.
3. Select your Facebook account.
4. Choose a Facebook custom audience name, or create a new one here:
5. Save, Attribuly starts to sync the segment to Meta.
Tips
1. Changes to the customer list in the Attribuly segment will also be synced to Meta Custom Audience, but this change will not allow your ads to re-enter the learning phase.
2. Meta requires a minimum of 100 profiles to create a custom audience.
3. The Customer list uploaded by Attribuly has a value, and the value is based on the customer's past purchase records. This makes it easier for the Meta algorithm to understand your customer value.