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Getting Started with Awin

Alex avatar
Written by Alex
Updated today

Currently, since there is no direct API connection between Attribuly and Awin, we cannot synchronize AWIN's fee data. By configuring UTM parameters, we can identify Awin as an independent channel and perform click tracking and attribution.

Setup UTM Parameters

When you use Attribuly's UTM parameters in your Awin Ads account, our Pixel will be accurately informed by each visitor about which specific ad they clicked on right before reaching your store. The tracking parameters ought to be configured in the following manner:

  1. Go to Awin Dashboard.

  2. Navigate to Account

  3. Go to Tracking Settings

  4. Make sure the Default Query String Append is

    sv1=affiliate&sv_campaign_id=!!!id!!!

    Most merchants have sv1=affiliate&sv_campaign_id=!!!id!!! by default. If you want to display the campaign name instead of the ID, or you may talk to the support to add the parameters.

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