Link Builder
Alex avatar
Written by Alex
Updated over a week ago

Introduction

In today's digital age, trackable links and performance analysis are crucial for effective campaign management. As a marketer or business owner, it is essential to know how your campaigns are performing in real-time to make data-driven decisions that can help you achieve your marketing goals. This is where Attribuly link builder comes in handy. Attribuly is an easy-to-use tool that allows you to create trackable links and analyze campaign performance with detailed analytics. With Attribuly, you can generate short trackable links that you can share across multiple channels such as social media, email marketing campaigns, and online advertising platforms.

The reason why we recommend Attribuly link builder is because of its user-friendly interface and detailed analytics. The platform allows marketers to track clicks, conversions, and other important metrics in real-time.

There are 2 types of link, Others and influencer. For influencer there are several specific parameters in the URL.

Next, use the link builder tool to generate short trackable links for your campaign. The link builder tool allows you to customize your links by adding UTM parameters such as source, medium, campaign name, etc., making it easier to identify where your traffic is coming from.

Once you have generated your trackable links using Attribuly link builder, it's time to share them across multiple channels such as social media platforms like Facebook or Twitter or external blogs. By doing this, you will be able to drive more traffic back to your website while tracking clicks and conversions along the way.

Finally, once your campaign has been running for a while using Attribuly link builder's dashboard feature allows marketers and business owners alike to analyze campaign performance using detailed analytics such as click-through rates (CTR), conversion rates (CVR), etc. These insights provide valuable information about how well your campaigns are performing so that you can optimize them accordingly.

Use Guide

Now that you have created your account and logged in to the Attribuly platform, it's time to start using the link builder tool to generate trackable links and analyze campaign performance.

Sharing Links in Your Campaign

Once you have filled in the details of your campaign, including the landing page URL and UTM parameters, it's time to generate short trackable links using the link builder tool. Simply click on 'Create'.

The link builder tool will then generate a short URL that you can use in your campaign. You can share this URL on social media platforms like Facebook, Twitter, LinkedIn, or anywhere else you want to promote your campaign.

Analyzing Performance Using the Dashboard

Once you have shared your trackable links in your campaign, it's time to analyze their performance using the dashboard. The dashboard provides detailed analytics of:

  • total users

  • new users

  • clicks

  • purchase

  • Payment info submit

  • checkout start

  • add to cart

  • collection view

You can also view reports that show how well each channel is performing in terms of driving traffic to your campaign and conversions. For example, if Facebook is driving more traffic than Twitter, then you may want to focus more on promoting your campaign on Facebook.

Optimizing Your Campaign Using Insights

With all of this data at hand, it's time to start optimizing your campaign using insights gained from analyzing performance with Attribuly's link builder tool. By identifying which channels are most effective at driving traffic and which days/times work best for promoting content online, marketers can fine-tune their campaigns for better results.

Tips:

  • Your landing page should be final URL, or Attribuly can't track this link's performance.

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